Tuesday, May 19, 2009

The story has not yet come to an end



Well, as you might now. The campaign should last for only three weeks. And today we officially did. This blog is reasoned to share our experience in this competition and it has not yet come to an end. 


Over the last weeks, we having been working really hard, at least I did ;). Meetings, strategic changes and close-meeting overseas are just few of the effort we made to make our names and the ones behind it known for the world. 


Anyway, I just had an exam and am not ready to squeeze my head further for Maan-like speeches.


Mohaned

Team Operational Manager

Friday, May 15, 2009

ki||ers hitting it off !!



in our last meeting which was held in Bahrain...

We discovered that our account was hacked and "someone" turned the content on <<< yea right

Anyways, we decided to implement few changes in our last week of the campaign. We ll concentrate on working on the Ads much more.... and change them more frequently,,

despite the fact that our CTR went down in Thursday cuz of this hacking thing.. we managed to get it back to a higher rate....

Facts..
we've reached over a million impressions with thousands of clicks...
our CTR reached up to .20% ...

in the final week of the competition we ll raise our daily budget and try the "expensive" keywords...

Maan AlMahdy(Team Captain)
My dorm room...

Saturday, May 9, 2009

Ki||ers strategical decisions!!


we called for an urgent meeting...

the reason was that we noticed the big difference in clicks through arabian ads and english ones. we held the meeting at a convenience place for the group members to make sure that we achieve the maximum productivity. we deleted some of the ad groups.
our major decision was that we changed our trend totally towards arabian adwords.based on the information provided by the reports....
we also decided to stop the placement ads in order to test our theories ;)

recent fatcs...
we successfully managed to attract more than 960 clicks through thousands of impressions...

Maan AlMahdy(Team Captain)
Liwan Coffee shop

Tuesday, May 5, 2009

ki||ers ...... YES, WE CAN!



after a full of joy break....

we launched our campaigns with different varieties of adword groups..
till this moment we noticed that arabian adwords attract much more clicks than other groups. the obvious reason is that we are targeting the middle east market, which we think that it demands functional softwares that support arabic languages....

facts....
in the first six hours we attract over 140,000 impressions with about 250 clicks...
we are thinking about changing our trend into arabian concentrated adwords..

thats all for now,, we ll keep u up to date

Maan AlMahdy (Team Captain)
E-Commerce LAB